3 Most Common Mistakes in Cryptocurrency Translations and How to Avoid Them
If you are here, it is because you already know the benefits of crypto and offering e-Payments in your website checkout. But do you still have doubts about how to tackle your cryptocurrency translation strategy? We understand you; it is a tough matter.
What’s more, we do not just understand you: We are with you. We know how daunting it is to enter the crypto-universe, where the overload of information seems like the dragon the hero faces in a fairy tale. We are not trying to scare you, but rather warn you, so you can count on the right professional translation services and avoid the most common mistakes—and headaches related. So grab a snack and read on. You might want to know this.
Popular Does Not Mean Simple: Lack of Know-How
This is perhaps the main problem: To consider that a topic is understandable for everyone, simply because it is trendy. In other words, to underestimate how intricate the plot can be just because we understand its title. A specialised translator must have the necessary knowledge and skills to carry out the task successfully.
This may not seem so relevant or worthy of a place on this list, so let us try with an example: If the midday news mentions something about nuclear energy, we know what they refer to, right? However, that does not mean that we understand atomic reactions, isotopes, or safety protocols.
Well, something similar happens with the cryptocurrency translation: It is necessary to master the field. That is to say, of its particular jargon, the technology that sustains the operations, and the channel you will use to display the content. And not only that: Also, of the latest trends; after all, it is a constantly evolving topic as well as the market in which it operates.
How Can You Avoid This Cryptocurrency Translation Mistake?
It is not enough to know how to translate, let alone be bilingual. You need to get your cryptocurrency content translation from a qualified professional.
Read about the essential elements for a successful crypto translation strategy to get a complete idea of the challenges translators must be ready for.
#OptimationalTip: For the medical field, translators need to major in healthcare. For cryptocurrency translation, these professionals require expertise in blockchain, finance, and international markets. Working with a specialised partner will ensure your content flows smoothly in the direction of your clients.
Not All Your Clients Possess Equal Mastery of the Topic
As important as the previous point. Surely whoever is about to pay with crypto has some idea of how to use it, but this does not make them experts.
For cryptocurrency translation, this is a crucial aspect. The crypto language translator must deliver clear texts that appeal to all customers, without leaving any loopholes or sounding over explanatory, as this can generate mistrust and compromise your brand’s credibility.
While your goal is not to instruct your customers, it certainly is to build trust and provide a good shopping experience—customers who happily leave, return and recommend.
How to Prevent This Hurdle?
Do not let a generalised translation take away your brand’s reputation. Instead, rely on a specialised translator who can swim in these waters and adapt to your business needs.
Learn more about crypto futures tradings and how to put together a successful plan, to help your clients who are just starting in the crypto market.
#OptimationalTip: Share with your translation partner what is your specific objective and describe your buyer persona. This way, you can obtain a valuable cryptocurrency content translation, which genuinely fits the needs and context.
Which Platform Do You Need Cryptocurrency Translation for?
This is paramount. As well as knowing the purpose of the translation assignment, the context is key, and not considering it, is a blunder. The process is different when translating texts for a website, an app, or a social media marketing campaign. A crypto language translator considers character limit—if any—and other aspects, such as calls to action. Cryptocurrency texts are usually multi-platform and must generate specific reactions on the readers.
Here is an example: Imagine that the cryptocurrency translation is for an app and includes notifications encouraging app usage. If the customer receives them through pop-ups, the character limit is a significant point for the translator to consider. The same applies to social media texts: Each platform has its limitations and standards.
How to Prepare for This Challenge?
Be clear about the translation purpose and essential details to ensure you get the professional translation services your business needs.
#OptimationalTip: If your content depends on external elements—such as design and website or app usability, etc.—discuss it with your design and development department. Afterwards, also share it with your translation partner.
Final Thoughts: Prevent Cryptocurrency Translation Mistakes for a Happy Ending
We all love “And they lived happily ever after,” there is no point in denying it. In this case, the story is about how a cryptocurrency translation succeeds. There is no caped hero who confronts a dragon and manages to defeat it with a lot of effort single-handedly. It is about a cunning hero who finds another path and avoids danger without energy drain—or wasting resources.
We hope your story also has a happy ending and that now you are clear on approaching your translation strategy. Contact us today so that you soon have a foothold in the global crypto market.
