{"id":742347,"date":"2023-10-11T04:00:00","date_gmt":"2023-10-11T03:00:00","guid":{"rendered":"https:\/\/optimational.com\/blog\/takeaways-content-localisation-crossborder-business\/"},"modified":"2025-02-13T01:00:39","modified_gmt":"2025-02-13T01:00:39","slug":"takeaways-content-localisation-crossborder-business","status":"publish","type":"post","link":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/","title":{"rendered":"Sisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele"},"content":{"rendered":"\n
\"Illustreeriv<\/figure>\n\n

3 peamist sisu lokaliseerimise v\u00f5imalust piiri\u00fcleste ettev\u00f5tete jaoks<\/h1>\n\n

Sisu lokaliseerimine on globaalse kaubam\u00e4rgi loomisel \u00fclioluline element. Arvestades, et inglise keel ei ole suure osa maailma elanikkonnast emakeel, saavad ettev\u00f5tted globaalselt ja j\u00e4tkusuutlikult kasvada paremini, kui nad v\u00f5tavad aega oma sisustrateegiate lokaliseerimiseks.<\/p>\n\n

R\u00e4\u00e4kimata teist t\u00fc\u00fcpi dokumentidest, nagu lepingud, koolitus- v\u00f5i koolitusmaterjalid jne. Kuigi need ei pruugi olla m\u00f5eldud kliendibaasi laiendamiseks, on nende eesm\u00e4rk t\u00f6\u00f6tingimuste reguleerimine. Ja see omakorda v\u00f5ib kaudselt v\u00f5imaldada teil oma pakkumisi ja kaubam\u00e4rgi mainet parandada.<\/p>\n\n

Kuid asi on selles, et lokaliseerimine v\u00f5ib paljude ettev\u00f5tete jaoks olla hirmutav protsess; eriti need, mis ei v\u00f5ta palju kogemusi keeleprotseduuride, kultuuriliste erinevuste ja kaasamise\/mitmekesistamise strateegiatega.\u00a0<\/p>\n\n

\u00d5nneks on meil Optimationalis<\/a> see osa kaetud ja soovime jagada m\u00f5ningaid teadmisi. Vaatame siis peamisi n\u00e4pun\u00e4iteid, mis aitavad teid lokaliseerimisel.<\/p>\n\n

Sisu lokaliseerimine on osa mitmeastmelisest protsessist<\/h2>\n\n

\u00dclemaailmne sisuturunduse strateegia peaks keskenduma \u00fchele p\u00f5hiprintsiibile: oma sihtturu vajaduste, kultuuri ja tavade <\/a>m\u00f5istmine. Selleks peaks ta kaaluma sisu kohandamist vastavalt nende eelistustele ja tagama, et see toimiks uues keeles ja uues kontekstis.<\/p>\n\n

Kuid j\u00e4tkamiseks peame esmalt dem\u00fcstifitseerima ideed sellest, mida lokaliseerimine h\u00f5lmab.<\/p>\n\n

Sisu kohandamise protsess ulatub kaugemale keele lokaliseerimisest<\/a>. See t\u00e4hendab, et tegemist on laiaulatusliku protsessiga, mis n\u00f5uab mitut etappi ja kus loomulikult on keelel \u00fclioluline roll, kuid mis on omavahel seotud teiste etappidega.<\/p>\n\n

Vaatame seda \u00fcksikasjalikumalt.<\/p>\n\n

#1 Lokaliseerimine on enamat kui keelte ja s\u00f5nade vahetamine<\/h3>\n\n

Sisu lokaliseerimine ei ole lihtsalt \u00fchest keelest teise liikumine, vaid peaaegu automatiseeritud viisil. See on nende olemasolevate tekstide ettevalmistamine uutele inimestele. On vaatajaskondi, kes tunnevad end \u00fchte t\u00fc\u00fcpi k\u00f5nega rohkem seotud kui teisega. Ja kindlasti on inimesi, kelle eelistused on teie kohaliku turu omadest erinevad ja kellel on mitmekesised suhtlemisviisid.<\/p>\n\n

Kuigi see ei t\u00e4henda originaalmaterjalide \u00fcmberkirjutamist, vaid nende t\u00f5lkimist laiema ja sihip\u00e4rasema l\u00e4henemisega.<\/p>\n\n

#Optimatiivne n\u00e4pun\u00e4ide. <\/strong>Lokaliseerimine on midagi enamat kui s\u00f5nade t\u00f5lkimine, see on kliendikeskse fookusega<\/a> ideede edastamine ja v\u00f5ime kohaneda uute kontekstidega.<\/p>\n\n

#2 Lokaliseerimine \u00fcletab t\u00f5lkimise \u2013 visuaalid ja testimine<\/h3>\n\n

Globaalsete sisuturundusstrateegiate<\/a> teine oluline aspekt on see, et tekst pole \u00fcksi: see on varustatud visuaalsete elementidega. Seet\u00f5ttu peate lokaliseerimisplaani koostamisel arvestama projekteerimisetapiga (t\u00fcpograafia, paigutuse, piltide, v\u00e4rvipaleti, stiili ja tooni valik jne.)<\/p>\n\n

Ja teisest k\u00fcljest peate valmistuma igas turundusplaanis oluliseks hetkeks: sisu testimiseks<\/a>. See on ainus viis teada saada, kas teete seda \u00f5igesti ja kas sisu lokaliseerimine j\u00f5uab sihtr\u00fchmani nii, nagu te eeldasite. Kas saate testimise lokaliseerida? Absoluutselt! Tegelikest meetoditest tulemuste hindamiseni.<\/p>\n\n

#Optimatiivne n\u00e4pun\u00e4ide<\/strong>. Keele lokaliseerimine ei tohiks kunagi unustada t\u00f5siasja, et t\u00f5lked on m\u00f5eldud kuvamiseks kindlal vormingul v\u00f5i platvormil. Ja see puudutab ka valikuid disaini ja sisu arhitektuuri osas.<\/p>\n\n

#3 Lokaliseerimine h\u00f5lmab kogu kliendikogemust mitme puutepunkti kaudu<\/h3>\n\n

Nagu n\u00e4gime, seostatakse terminit lokaliseerimine<\/em> sageli s\u00f5nade ja keelega. Selle vaatega ei tohiks aga piirduda. Sisu lokaliseerimine h\u00f5lmab kogu kasutajakogemust erinevates puutepunktides (ehk<\/a> POC)<\/a>, alates veebisaidist kuni sotsiaalmeedia, mobiilirakenduste ja v\u00f5rgu\u00fchenduseta turunduskanaliteni (nt tr\u00fckimaterjalid v\u00f5i telereklaamid). <\/p>\n\n

Kui m\u00f5tlete oma klientide kohalikele vajadustele ja eelistustele nendes puutepunktides ning nende k\u00e4itumisele (st veebist v\u00f5i poest ostlemine, eelistatud makseviis jne), saate luua t\u00f5eliselt mitmekeelse kasutuskogemuse, mis t\u00f5stab teie br\u00e4ndi esile. nende m\u00f5tete esirinnas.<\/p>\n\n

#Optimatiivne n\u00e4pun\u00e4ide<\/strong>. Kanalite ja POC-ide k\u00e4sitlemisel peaksite arvestama ka SEO t\u00f5lke- ja lokaliseerimisteenuste tagamise asjakohasusega.<\/a> Need ei pruugi raadioreklaami jaoks asjakohased olla, kuid kindlasti tuleb teile kasuks oma veebisaidi SEO strateegia lokaliseerimine, et maksimeerida selle liiklust<\/a>.<\/p>\n\n

Kokkuv\u00f5te: piiri\u00fclene edu s\u00f5ltub sisu lokaliseerimise asjatundlikkusest<\/strong><\/h2>\n\n

Lokaliseerimine on pikaajaline investeering, mitte \u00fchekordne; ja see on \u00fcks, mida peaksite t\u00f5siselt v\u00f5tma.<\/p>\n\n

Kui soovite juhtida edukat rahvusvahelist \u00e4ri ja aja jooksul selle tulusid kasvatada, vajate pidevat uuenduslikkust ja kohanemist kohalike vajaduste ja eelistustega; ja see kehtib nii ettev\u00f5ttesiseselt (ettev\u00f5tte sees) kui ka v\u00e4liselt (\u00fcle turgude).<\/p>\n\n

Ja nagu n\u00e4gime, ei t\u00e4henda lokaliseerimine ainult sisu t\u00f5lkimist. See on selle kohandamine iga uue turu ja selle keele, tavade ja kultuuriga ning \u00e4ritavadega. Veelgi enam, selle eesm\u00e4rk on muuta teie sisu uuele vaatajaskonnale v\u00f5rreldavaks, kohandades seda nende konkreetsetele vajadustele. Kui olete need asjad teada saanud, on aeg lisada need oma sisustrateegiasse.\u00a0<\/p>\n\n

Kui olete valmis j\u00e4rgmiseks sammuks, v\u00f5tke meiega \u00fchendust juba t\u00e4na<\/a> ja veenduge, et teie sisu vastab teie sihtturu ootustele.<\/p>\n","protected":false},"excerpt":{"rendered":"

Kas olete valmis sisu lokaliseerimisest kasu saama? Kui kahtlete endiselt, kuidas seda teha, on siin m\u00f5ned kasulikud n\u00e4pun\u00e4ited. Vaata neid kindlasti \u00fcle!<\/p>\n","protected":false},"author":3,"featured_media":742348,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[397,599],"tags":[],"class_list":["post-742347","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-translation-localisation","category-uncategorized-et"],"yoast_head":"\nSisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele<\/title>\n<meta name=\"description\" content=\"Saavutage \u00fclemaailmne edu sisu lokaliseerimise n\u00e4pun\u00e4idetega. Siit saate teada, kuidas kohandada sisu t\u00f5lke k\u00f5rval, et kaasata ja kasvada paremini.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/\" \/>\n<meta property=\"og:locale\" content=\"et_EE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele\" \/>\n<meta property=\"og:description\" content=\"Saavutage \u00fclemaailmne edu sisu lokaliseerimise n\u00e4pun\u00e4idetega. Siit saate teada, kuidas kohandada sisu t\u00f5lke k\u00f5rval, et kaasata ja kasvada paremini.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Multilingual Solutions | Optimational\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/optimational\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-11T03:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-13T01:00:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/optimational.com\/wp-content\/uploads\/2023\/10\/Content-Localisation-Key-Takeaways-for-Cross-border-Businesses.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1201\" \/>\n\t<meta property=\"og:image:height\" content=\"676\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Silvi Nunez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/silvina_nunez\" \/>\n<meta name=\"twitter:site\" content=\"@optimational\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Silvi Nunez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutit\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/\"},\"author\":{\"name\":\"Silvi Nunez\",\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/#\\\/schema\\\/person\\\/060022b9dd7415ccc00ce1afff5088a0\"},\"headline\":\"Sisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele\",\"datePublished\":\"2023-10-11T03:00:00+00:00\",\"dateModified\":\"2025-02-13T01:00:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/\"},\"wordCount\":737,\"publisher\":{\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/optimational.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/Content-Localisation-Key-Takeaways-for-Cross-border-Businesses.png\",\"articleSection\":[\"Translation and Localisation\",\"Uncategorized @et\"],\"inLanguage\":\"et\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/\",\"url\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/\",\"name\":\"Sisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/optimational.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/Content-Localisation-Key-Takeaways-for-Cross-border-Businesses.png\",\"datePublished\":\"2023-10-11T03:00:00+00:00\",\"dateModified\":\"2025-02-13T01:00:39+00:00\",\"description\":\"Saavutage \u00fclemaailmne edu sisu lokaliseerimise n\u00e4pun\u00e4idetega. Siit saate teada, kuidas kohandada sisu t\u00f5lke k\u00f5rval, et kaasata ja kasvada paremini.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/#breadcrumb\"},\"inLanguage\":\"et\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"et\",\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/#primaryimage\",\"url\":\"https:\\\/\\\/optimational.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/Content-Localisation-Key-Takeaways-for-Cross-border-Businesses.png\",\"contentUrl\":\"https:\\\/\\\/optimational.com\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/Content-Localisation-Key-Takeaways-for-Cross-border-Businesses.png\",\"width\":1201,\"height\":676},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/blog\\\/takeaways-content-localisation-crossborder-business\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/optimational.com\\\/et\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/#website\",\"url\":\"https:\\\/\\\/optimational.com\\\/et\\\/\",\"name\":\"Business Translation Services | Optimational\",\"description\":\"Translation and Localisation Services\",\"publisher\":{\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/optimational.com\\\/et\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"et\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/#organization\",\"name\":\"Optimational O\u00dc\",\"url\":\"https:\\\/\\\/optimational.com\\\/et\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"et\",\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/optimational.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/Optimational-Logo-Header.webp\",\"contentUrl\":\"https:\\\/\\\/optimational.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/Optimational-Logo-Header.webp\",\"width\":196,\"height\":45,\"caption\":\"Optimational O\u00dc\"},\"image\":{\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/optimational\\\/\",\"https:\\\/\\\/x.com\\\/optimational\",\"https:\\\/\\\/www.instagram.com\\\/optimational.solutions\\\/\",\"https:\\\/\\\/linkedin.com\\\/company\\\/optimational\\\/\",\"https:\\\/\\\/www.pinterest.es\\\/optimational\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCJKTuRumic92eLWhTG_WtQw\",\"http:\\\/\\\/www.proz.com\\\/translator\\\/2834774\",\"https:\\\/\\\/maps.app.goo.gl\\\/m1vQhPF8EBLXmynN7\",\"https:\\\/\\\/www.glassdoor.com\\\/Reviews\\\/Optimational-Reviews-E4496588.htm\",\"https:\\\/\\\/www.goodfirms.co\\\/company\\\/optimational\",\"https:\\\/\\\/www.g2.com\\\/products\\\/optimational\\\/reviews\",\"https:\\\/\\\/clutch.co\\\/profile\\\/optimational-solutions\",\"https:\\\/\\\/en.everybodywiki.com\\\/Optimational\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/optimational.com\\\/et\\\/#\\\/schema\\\/person\\\/060022b9dd7415ccc00ce1afff5088a0\",\"name\":\"Silvi Nunez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"et\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/06340c27f140020cc643333e7a6b223bc31e6b6cc25bb9c7a92be4535043828e?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/06340c27f140020cc643333e7a6b223bc31e6b6cc25bb9c7a92be4535043828e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/06340c27f140020cc643333e7a6b223bc31e6b6cc25bb9c7a92be4535043828e?s=96&d=mm&r=g\",\"caption\":\"Silvi Nunez\"},\"description\":\"Silvi Nu\u00f1ez is a translator, marketer, and multilingual SEO specialist. As Co-Founder of Optimational, she helps brands reach new audiences, improve CX, and increase brand awareness through localization and multilingual strategies. Silvi is also passionate about leveraging AI to make localization faster and smarter.\",\"sameAs\":[\"http:\\\/\\\/silvinunez.com\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/silvinunez\\\/\",\"https:\\\/\\\/x.com\\\/https:\\\/\\\/twitter.com\\\/silvina_nunez\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele","description":"Saavutage \u00fclemaailmne edu sisu lokaliseerimise n\u00e4pun\u00e4idetega. Siit saate teada, kuidas kohandada sisu t\u00f5lke k\u00f5rval, et kaasata ja kasvada paremini.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/","og_locale":"et_EE","og_type":"article","og_title":"Sisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele","og_description":"Saavutage \u00fclemaailmne edu sisu lokaliseerimise n\u00e4pun\u00e4idetega. Siit saate teada, kuidas kohandada sisu t\u00f5lke k\u00f5rval, et kaasata ja kasvada paremini.","og_url":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/","og_site_name":"Multilingual Solutions | Optimational","article_publisher":"https:\/\/www.facebook.com\/optimational\/","article_published_time":"2023-10-11T03:00:00+00:00","article_modified_time":"2025-02-13T01:00:39+00:00","og_image":[{"width":1201,"height":676,"url":"https:\/\/optimational.com\/wp-content\/uploads\/2023\/10\/Content-Localisation-Key-Takeaways-for-Cross-border-Businesses.png","type":"image\/png"}],"author":"Silvi Nunez","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/silvina_nunez","twitter_site":"@optimational","twitter_misc":{"Written by":"Silvi Nunez","Est. reading time":"5 minutit"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/#article","isPartOf":{"@id":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/"},"author":{"name":"Silvi Nunez","@id":"https:\/\/optimational.com\/et\/#\/schema\/person\/060022b9dd7415ccc00ce1afff5088a0"},"headline":"Sisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele","datePublished":"2023-10-11T03:00:00+00:00","dateModified":"2025-02-13T01:00:39+00:00","mainEntityOfPage":{"@id":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/"},"wordCount":737,"publisher":{"@id":"https:\/\/optimational.com\/et\/#organization"},"image":{"@id":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/#primaryimage"},"thumbnailUrl":"https:\/\/optimational.com\/wp-content\/uploads\/2023\/10\/Content-Localisation-Key-Takeaways-for-Cross-border-Businesses.png","articleSection":["Translation and Localisation","Uncategorized @et"],"inLanguage":"et"},{"@type":"WebPage","@id":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/","url":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/","name":"Sisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele","isPartOf":{"@id":"https:\/\/optimational.com\/et\/#website"},"primaryImageOfPage":{"@id":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/#primaryimage"},"image":{"@id":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/#primaryimage"},"thumbnailUrl":"https:\/\/optimational.com\/wp-content\/uploads\/2023\/10\/Content-Localisation-Key-Takeaways-for-Cross-border-Businesses.png","datePublished":"2023-10-11T03:00:00+00:00","dateModified":"2025-02-13T01:00:39+00:00","description":"Saavutage \u00fclemaailmne edu sisu lokaliseerimise n\u00e4pun\u00e4idetega. Siit saate teada, kuidas kohandada sisu t\u00f5lke k\u00f5rval, et kaasata ja kasvada paremini.","breadcrumb":{"@id":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/#breadcrumb"},"inLanguage":"et","potentialAction":[{"@type":"ReadAction","target":["https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/"]}]},{"@type":"ImageObject","inLanguage":"et","@id":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/#primaryimage","url":"https:\/\/optimational.com\/wp-content\/uploads\/2023\/10\/Content-Localisation-Key-Takeaways-for-Cross-border-Businesses.png","contentUrl":"https:\/\/optimational.com\/wp-content\/uploads\/2023\/10\/Content-Localisation-Key-Takeaways-for-Cross-border-Businesses.png","width":1201,"height":676},{"@type":"BreadcrumbList","@id":"https:\/\/optimational.com\/et\/blog\/takeaways-content-localisation-crossborder-business\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/optimational.com\/et\/"},{"@type":"ListItem","position":2,"name":"Sisu lokaliseerimine: peamised v\u00f5imalused ettev\u00f5tetele"}]},{"@type":"WebSite","@id":"https:\/\/optimational.com\/et\/#website","url":"https:\/\/optimational.com\/et\/","name":"Business Translation Services | Optimational","description":"Translation and Localisation Services","publisher":{"@id":"https:\/\/optimational.com\/et\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/optimational.com\/et\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"et"},{"@type":"Organization","@id":"https:\/\/optimational.com\/et\/#organization","name":"Optimational O\u00dc","url":"https:\/\/optimational.com\/et\/","logo":{"@type":"ImageObject","inLanguage":"et","@id":"https:\/\/optimational.com\/et\/#\/schema\/logo\/image\/","url":"https:\/\/optimational.com\/wp-content\/uploads\/2024\/06\/Optimational-Logo-Header.webp","contentUrl":"https:\/\/optimational.com\/wp-content\/uploads\/2024\/06\/Optimational-Logo-Header.webp","width":196,"height":45,"caption":"Optimational O\u00dc"},"image":{"@id":"https:\/\/optimational.com\/et\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/optimational\/","https:\/\/x.com\/optimational","https:\/\/www.instagram.com\/optimational.solutions\/","https:\/\/linkedin.com\/company\/optimational\/","https:\/\/www.pinterest.es\/optimational\/","https:\/\/www.youtube.com\/channel\/UCJKTuRumic92eLWhTG_WtQw","http:\/\/www.proz.com\/translator\/2834774","https:\/\/maps.app.goo.gl\/m1vQhPF8EBLXmynN7","https:\/\/www.glassdoor.com\/Reviews\/Optimational-Reviews-E4496588.htm","https:\/\/www.goodfirms.co\/company\/optimational","https:\/\/www.g2.com\/products\/optimational\/reviews","https:\/\/clutch.co\/profile\/optimational-solutions","https:\/\/en.everybodywiki.com\/Optimational"]},{"@type":"Person","@id":"https:\/\/optimational.com\/et\/#\/schema\/person\/060022b9dd7415ccc00ce1afff5088a0","name":"Silvi Nunez","image":{"@type":"ImageObject","inLanguage":"et","@id":"https:\/\/secure.gravatar.com\/avatar\/06340c27f140020cc643333e7a6b223bc31e6b6cc25bb9c7a92be4535043828e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/06340c27f140020cc643333e7a6b223bc31e6b6cc25bb9c7a92be4535043828e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/06340c27f140020cc643333e7a6b223bc31e6b6cc25bb9c7a92be4535043828e?s=96&d=mm&r=g","caption":"Silvi Nunez"},"description":"Silvi Nu\u00f1ez is a translator, marketer, and multilingual SEO specialist. As Co-Founder of Optimational, she helps brands reach new audiences, improve CX, and increase brand awareness through localization and multilingual strategies. Silvi is also passionate about leveraging AI to make localization faster and smarter.","sameAs":["http:\/\/silvinunez.com","https:\/\/www.linkedin.com\/in\/silvinunez\/","https:\/\/x.com\/https:\/\/twitter.com\/silvina_nunez"]}]}},"_links":{"self":[{"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/posts\/742347","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/comments?post=742347"}],"version-history":[{"count":3,"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/posts\/742347\/revisions"}],"predecessor-version":[{"id":742351,"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/posts\/742347\/revisions\/742351"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/media\/742348"}],"wp:attachment":[{"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/media?parent=742347"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/categories?post=742347"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/optimational.com\/et\/wp-json\/wp\/v2\/tags?post=742347"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}