{"id":741073,"date":"2022-07-19T23:44:14","date_gmt":"2022-07-19T22:44:14","guid":{"rendered":"https:\/\/optimational.com\/juhtumiuuringud\/heycar\/"},"modified":"2024-10-31T12:58:13","modified_gmt":"2024-10-31T12:58:13","slug":"heycar","status":"publish","type":"page","link":"https:\/\/optimational.com\/et\/juhtumiuuringud\/heycar\/","title":{"rendered":"Heycar \u2013 juhtumiuuring"},"content":{"rendered":"\t\t
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JUHTUMIUURING<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Kasutatud autode veebiturg<\/span> hakkab kasvama <\/span>Hispaanias
Optimeerimisega<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Umbes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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2017. aastal Saksamaal asutatud ja hiljem \u00dchendkuningriigi turule laienenud heycar on kiiresti kasvav idufirma, mis p\u00fc\u00fcab murda viisi, kuidas inimesed oma j\u00e4rgmise kasutatud auto leiavad ja ostavad. Nad teevad seda, keskendudes selges\u00f5naliselt s\u00f5idukite, edasim\u00fc\u00fcjate ja teeninduse kvaliteedile.<\/p>

Suurte autotootjate, n\u00e4iteks Volkswageni, toetatud heycari eesm\u00e4rk on saada oma valdkonnas liidriks, olles kasutajakeskne ja investeerides tipptehnoloogiate rakendamisse. P\u00e4rast turuletoomist kahes riigis soovis heycar j\u00e4tkata laienemist Euroopas, eriti Hispaanias, kuna see on \u00fcks suurimaid turge, millel on suur kasutatud autode m\u00fc\u00fcgipotentsiaal.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\u201cSuurep\u00e4rane koost\u00f6\u00f6, mida soovitan igale ettev\u00f5ttele, kes kavatseb mastaapida ja rahvusvahelistuda. Optimaalne lahendus on suurep\u00e4rane kohandatud ja automatiseeritud t\u00f5lkeprotsessi pakkumisel, mis kiirendab protsessi ja v\u00e4hendab oluliselt turule j\u00f5udmiseks kuluvat aega.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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MAGDALENA MROTEK<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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heycar<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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V\u00e4ljakutse<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Nende laienemisp\u00fc\u00fcdluste toetamiseks hakkas heycar otsima t\u00f5lkepartnerit, kes lokaliseeriks oma sisu- ja SEO strateegia tuuma \u2013 algselt inglise (\u00dchendkuningriigi) vaatajaskonnale kirjutatud autoarvustused hispaania keelde.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Lahendus<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Optimational koostas kohandatud t\u00f6\u00f6vooga keelestrateegia, mis h\u00f5lmas API-integratsiooni loomist heycari CMS-iga pidevaks lokaliseerimiseks, Hispaania turu-uuringuid, teemaeksperte, lokaliseerimist ja veebisaidi vormindamist.<\/p>\n

Kohe p\u00e4rast partnerluse algust alustasid Optimationali ja heycari inseneri- ja tootemeeskonnad API-integratsiooni v\u00e4ljat\u00f6\u00f6tamist, mis v\u00f5imaldaks optimeerida j\u00f5upingutusi ja h\u00f5lbustada heycari turundusmeeskonna t\u00f6\u00f6voogu.<\/p>\n

Ja esialgse taotlusega t\u00f5lkida 100 autoarvustust inglise keelest hispaania keelde, lokaliseeris Optimational ligikaudu 3 kuuga edukalt kogu sisu, j\u00e4rgides n\u00f5utud t\u00e4htaegu.<\/p>\n

Optimational hoolitses selle eest, et kogu protsess oleks lihtne ja v\u00f5imalikult kohandatud vastavalt heycari vajadustele.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Tulemused<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Selle tulemusena on k\u00f5ik heycari autoarvustused aktiivselt positsioneeritud Google'i SERP-s, mis on praeguseks genereerinud \u00fcle 170 000 n\u00e4itamise ning orgaaniliselt positsioneeritud m\u00e4rks\u00f5nade arv kasvab pidevalt.<\/p>\n

Optimationali kohandatud keelestrateegia aitas heycari meeskonnal stabiilse ja sujuva protsessi kaudu laieneda ja rahvusvahelistuda, mis v\u00f5imaldas heycari sisutiimil sisutootmisprotsessi kiirendada ja alustada oma veebisaidile esimest orgaanilist liiklust.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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n\u00e4itamisi Google'i SERP-is<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Ootused said t\u00e4idetud. Klient hindas t\u00f5lgete kvaliteeti ja tundis protsessiga rahulolu. Optimational j\u00e4tkab koost\u00f6\u00f6d heycariga, et positsioneerida ja kasvatada oma veebisaiti rahvusvaheliselt.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\u201eKogu koost\u00f6\u00f6 jooksul pakuti protsessi palju parandusi
Optimational Solutionsi poolt, nii et see muutus aja jooksul t\u00f5husamaks.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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MAGDALENA MROTEK<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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heycar<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Meie partnerite edu on meie edu<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"Bestseller-Logo\"<\/figure><\/div>
\"Heycar-Logo\"<\/figure><\/div>
\"Smartcat-Logo\"<\/figure><\/div>
\"\"<\/figure><\/div>
\"Link-Translation-Logo\"<\/figure><\/div>
\"LEaF-Translations-Logo\"<\/figure><\/div>
\"CM-Logo\"<\/figure><\/div>
\"AIBY-Logo\"<\/figure><\/div>
\"Akorbi-Logo\"<\/figure><\/div>
\"Media-Translations-Logo\"<\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tJUHTUMIUURINGUD<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

JUHTUMIUURING Kasutatud autode veebiturg hakkab kasvama HispaaniasOptimeerimisega Umbes 2017. aastal Saksamaal asutatud ja hiljem \u00dchendkuningriigi turule laienenud heycar on kiiresti kasvav idufirma, mis p\u00fc\u00fcab murda viisi, kuidas inimesed oma j\u00e4rgmise kasutatud auto leiavad ja ostavad. Nad teevad seda, keskendudes selges\u00f5naliselt s\u00f5idukite, edasim\u00fc\u00fcjate ja teeninduse kvaliteedile. Suurte autotootjate, n\u00e4iteks Volkswageni, toetatud heycari eesm\u00e4rk on saada oma […]<\/p>\n","protected":false},"author":22,"featured_media":741074,"parent":741056,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"content-type":"","footnotes":""},"class_list":["post-741073","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\nHeycar \u2013 uuringujuhtum<\/title>\n<meta name=\"description\" content=\"Lugege juhtumiuuringut kasutatud autode veebituru kohta, mis laieneb Optimationali keelelahendustega Euroopas uuele turule.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/optimational.com\/et\/juhtumiuuringud\/heycar\/\" \/>\n<meta property=\"og:locale\" content=\"et_EE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Heycar \u2013 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